DWC: Creating Personas

When researched adequately, buyer personas can illuminate who buyers are, the situations they are faced with, how they have changed, and most important – what goals they are attempting to accomplish.

To support their agency marketing efforts, our Client asked us to create an infographic that would provide valuable content to their clients and prospects.

Using our Client’s brand colors and visual style, we wrote and designed an infographic that they could use in social media and emarketing campaigns to generate and convert leads.